About the company:
Our client is a small bootstrapped team building SaaS products across documents, resumes, contracts, and other everyday online tools.
The team is fully remote and distributed across the globe: USA, Spain, Germany, Serbia, Argentina, Georgia, Armenia, Thailand, and more.
One of the company's flagship products is an online PDF editor with thousands of users. The team is now looking for a long-term partner to own brand design for the product - from setting the visual direction to building a production pipeline for regular delivery of brand assets.
The team is fully remote and distributed across the globe: USA, Spain, Germany, Serbia, Argentina, Georgia, Armenia, Thailand, and more.
One of the company's flagship products is an online PDF editor with thousands of users. The team is now looking for a long-term partner to own brand design for the product - from setting the visual direction to building a production pipeline for regular delivery of brand assets.
Key Responsibilities:
- Define and evolve the visual brand direction for the PDF product
- Create and art-direct illustrations, ad creatives, social media graphics, banners, and other brand assets
- Concept onboarding animations within the product and motion reels showcasing product use cases
- Write scripts for motion videos, brief motion designers, and evaluate the quality of their output
- Source and coordinate illustrators, motion designers, graphic designers, and other specialists for specific tasks
- Build a repeatable production pipeline so the team can consistently receive visual materials at the right level of quality
- Work directly with the Head of Design and Head of Marketing: discuss tasks, propose solutions, and identify the most valuable visual formats for the product and marketing
Requirements:
- Background in brand design, art direction, visual communication, illustration, motion, or related fields; experience with SaaS companies and startups is particularly relevant
- Strong portfolio demonstrating a high level of taste, typography, composition, and attention to detail
- Ability to own the visual direction - not just execute briefs, but propose solutions, set the quality bar, and drive results
- Experience with art direction and production: briefing specialists, sourcing and coordinating talent, quality control, and regular output of visual materials
- Ability to work across the motion pipeline: scripting, directing, briefing, and evaluating results
- Active use of AI in your own work, with the same expectation from the specialists you bring in
- Strong communication skills: ability to collaborate, justify creative decisions, and find the points of highest value for the product
- Russian language for internal team communication
Visual references:
The team is drawn to the aesthetic of Notion, Claude, and The Browser Company - warm, clear, refined, and well-crafted visual language.
Works well: Notion-like illustrations, Anthropic-style product videos, clean typography, careful details, clear visual communication, graphics that help convey meaning
Doesn't fit: loud and cluttered marketing aesthetics, cartoonish style, visual noise, decoration for decoration's sake, graphics that look impressive but fail to communicate the message
Works well: Notion-like illustrations, Anthropic-style product videos, clean typography, careful details, clear visual communication, graphics that help convey meaning
Doesn't fit: loud and cluttered marketing aesthetics, cartoonish style, visual noise, decoration for decoration's sake, graphics that look impressive but fail to communicate the message
Collaboration terms:
- Format: contract / outsource
- Transition to a full-time role is possible if the collaboration works well for both sides
- Fully remote, work from any location
- Compensation and engagement format are discussed individually: hourly, project-based, retainer / monthly subscription, or another suitable arrangement
- Payments and contracts via Deel
- The company covers courses, software, subscriptions, conferences, and other tools that support your work and professional growth
Send your CV on Telegram @bkvirn